The debate over the quality of Indian films and shows has intensified, with several artists sharing their views. The latest figure to weigh in on the matter is filmmaker Anurag Kashyap, who openly criticized a leading streaming platform. His pointed remarks accused it of failing to support daring and well-crafted content. Kashyap argued that a show like the newly acclaimed international series Adolescence would have faced rejection or severe dilution had it been pitched in India.
His social media post quickly gained traction, igniting discussions across the industry. In response, producer Ekta Kapoor offered her perspective on the criticism directed at content creators. Through her latest social media update, she addressed the frequent accusations about the lack of artistic films in the country. However, Kapoor shifted the focus, suggesting that the real issue might lie with the audience itself.
Ekta referenced the lukewarm reception of critically praised films such as Superboys of Malegaon and her own production The Buckingham Murders. Despite the applause from critics, both films underperformed at the box office. Kapoor questioned, “When films like these don’t work in theatres, can we blame the real culprits, the audience?” Her statement underlined the disconnect between artistic ambition and commercial success.
According to Kapoor, the evolution of content consumption in India is ongoing. She emphasized that cultural shifts take time, and the demand for bold storytelling will likely grow as viewers become more accepting of unconventional narratives. Kapoor dismissed the notion that studios and platforms are solely responsible for the lack of experimental content. Instead, she implied that consumer preferences significantly influence production choices.
Kapoor went further, urging creators to take initiative if they genuinely believe in their work. “Creators, I urge you to fight the system. These corporate studios and platforms only care about money. If you want to make meaningful content, fund it yourself, problem solved!” she wrote, encouraging filmmakers to back their vision without depending solely on major financiers.
While Kapoor’s comments stirred reactions, Kashyap’s frustration with the industry’s reluctance to embrace bold narratives remained clear. His belief was that streaming platforms avoid content that deviates from conventional norms, limiting artistic expression. He maintained that this aversion to risk was a significant barrier preventing innovative films from reaching the audience.
The clash between Kashyap’s call for more creative freedom and Kapoor’s belief in audience responsibility adds a new layer to the ongoing conversation about Indian cinema. Both viewpoints highlight the complex relationship between creators, platforms, and viewers. As the discourse continues, the entertainment landscape may witness a gradual shift, potentially bridging the gap between artistic vision and audience acceptance.