Apoorva Mukhija, a well-known digital creator, recently found herself in the center of a storm following a statement she made about black magic in her YouTube video ‘Till I Say It Is’. The reaction online was swift and intense. Speculation began spreading, assumptions were made, and negativity quickly snowballed. But now, both Apoorva and her close friend Rida Tharana have spoken out, trying to bring calm amid the backlash.
In her Instagram stories, Apoorva addressed the situation with a heartfelt message. She didn’t deny the emotions she had shared in the video but made it clear she had no intention of stirring drama. “After my video, there have been a lot of assumptions and a lot of hate going around and as much as I appreciate you guys having my back. This is the last thing that I wanted,” she wrote. Her words hinted at frustration and a desire for understanding. “I wanted to share my story and my feelings – nothing more. So let’s please not jump to conclusions or spread negativity,” she added.
To further show where she stood, Apoorva shared a picture with Rida on her stories, captioning it “Only love for @rida.tharanaa.” The photo wasn’t just a post, it was a public gesture of friendship, an attempt to silence the whispers that questioned their bond.
But the story didn’t end there. Rida Tharana, Apoorva’s best friend, also broke her silence. Through her own Instagram stories, Rida revealed parts of her life most hadn’t seen. She talked about the pressures she’s been facing, caring for her sick mother, shouldering family duties, and becoming a pillar of support after her parents stepped back from work. Amid all of this, she mentioned how she’d been trying to bring joy into their lives, including organizing an iftar dinner that made her mother smile in a way she hadn’t seen in a long time.
While battling personal struggles, Rida found herself under fire online. Many accused her of faking her friendship with Apoorva or having hidden motives. It was this kind of speculation that Rida found exhausting. She said the criticism had been draining and that she wouldn’t explain herself any further. Her words reflected how deeply the situation had affected her, especially as she was already navigating personal hardships far from the spotlight.
Though she was being dragged into controversy, Rida made one thing clear, she wasn’t looking for praise or popularity. Her goals were much simpler. She wanted peace, stability, and a meaningful life close to the people who mattered to her. The online hate, she shared, had hurt. But she also expressed gratitude to those who had stood beside her during this time.
Apoorva, in her video, had opened up about a tarot reader session that sparked much of the controversy. She shared how the reader had described someone who seemed to match a person she had long suspected of doing black magic on her. That one revelation, intended as a personal anecdote, quickly took on a life of its own online.
The conversation has since shifted from the original topic to friendship, loyalty, and emotional resilience. Both Apoorva and Rida have been navigating waves of opinions, assumptions, and accusations. What they’ve chosen to offer in return is not more noise, but calm responses and personal truth.